Kia released teaser images and videos on Thursday the 13th for the EV4, PV5, and Concept EV2 -- 2 new vehicles and 1 concept car scheduled for world premiere at "2025 Kia EV Day." Kia will hold 2025 Kia EV Day at Tarraco Arena in Tarragona, Spain later this month. EV4: Kia first compact electric sedan targeting the mass market price point below 35,000 USD; positioned below the EV6 to expand the addressable EV market; designed with European proportions but global appeal. PV5: purpose-built vehicle for the commercial and shared mobility market -- modular platform enabling van, taxi, and delivery configurations; the PV (Purpose-built Vehicle) line targets fleet operators rather than individual consumers. Concept EV2: entry-level urban EV concept previewing Kia smallest and most affordable electric vehicle; targeting emerging markets and young urban buyers who cannot afford current EV price points; the Concept designation signals a 2-3 year commercialization timeline. The significance: Kia simultaneously addressing mass market (EV4), commercial fleet (PV5), and entry level (EV2) demonstrates a portfolio approach to EV expansion that moves beyond the premium-only strategy of the initial EV6/EV9 launches.